Graphic Designer

Graphic Designer is...

Adjectives like " nice " or " cute " , are so subjective and imprecise to evaluate a design proposal . Although from the beginning we discuss topics such as limits on the design or how far it begins beauty and functional design work becomes more complex than it should be when is relativized when taste is involved as a determinant and it seems that all the internal processes involved from conception to formalize a proposal no place if the subject is reduced to a " do not like" . The average unrelated to when they are face to face with a project, often speculate and wander in a world that seems ethereal , diffuse, vague and very distant, like a nebula which seems to live graphic design. Regardless of the above who better to know what the job of a designer is a designer. It is clear that neither does nice things or things that just loves people , but then what is it that makes a graphic designer?

Who is a graphic designer?

Helen Armstong , American researcher , reviewed publication in Graphic Design Theory - Theory - Graphic Design on the stages undergone by the design in their daily work , not about the designers who made history but the history that was written with his work everyday . Many of us did not grow up academically with figures in his head as Aicher , Zapf , Brody , or going to the local level and a Consuegra (RIP ) or Castro. These references are not the daily bread in design: for better or for worse , the design is a work to be marked by a name needs certain exceptional conditions and the market is growing very unlikely that a name like re- emerge as previous figure. Associations in design names make work , individual projects , indeed the very phrase " make a name " is one of the most demanding profession.Initially Armstrong recognizes the characteristics of a designer prior to the current era expressed in terms of stages. A designer goes through several times described work as follows :· Service Provider: the designer is limited to making , producing an object . This is the priority task that has focused on manufacturing , whether in front of a computer , the design at the last minute . Do " little things " may sound pejorative and it is because to make things that are beautiful not need a special graphic designer . If your working future lies in this item it is more likely that, as in the case of an athlete reaches retirement home doors sooner than you think. Duration aesthetically pleasing articles without a concept or without a support diligent process that is inversely proportional to the amount of graduate designers in a year.Performer: This is perhaps the most enduring and outstanding work of a designer. A designer rarely works on its own business , not an object manager sinomás rather a facilitator of both worlds: the client and the recipient. Is the bridge which contains knowledge and transforms it to a third party to take advantage of the best possible way . In theory this is the beginning of the design.Author : I am creative . Big mistake is to assume that design is the only room where the muse does not pay rent . All professions require a dose of creativity and design in the case is important to note that the project itself which is recognized designer style can be as good and bad. This may fall into stereotypes and pigeonholing and in practical terms a designer should always be open to solutions varied depending on the type of job.Collective Authorship : being consistent with most of the positions held in design there is a substantial contribution of collective work. Not only a head is responsible for putting together a proposal without anyone around , every little piece ( such as the use of color from a source ) is the fulcrum of a building built by a group . Similarly, it is difficult to argue the importance of the role of a designer when he has worked to make small or large contributions and can be minimized when asked promptly by a design object and he responds : " I chose the font here ."Consultant: this part of the design is the most complicated . Think from the design is not normal, at least in the context of the local market . To say that they made ​​a design consultancy which determine a process, a specific type of result is a framework that Colombia still needs to learn .If the matter does not feel comfortable , do not worry , because surely you become part of a new indefinite generation of designers who are in the process of formation .

Defining the Designer of 2015

The AIGA (American Institute of Graphic Arts) or equivalent in Castilian , American Institute of Graphic Arts , and Adobe in a joint effort were made to the task of sifting through the present circumstances what will be the future of the graphic designer. This project arises as a need to understand the work emerging designer roles versus academic preparation and its implementation in the workplace.Started in 2006 , the project aims to show the results in a few years . The process took a first stage of consultation , in which several members of AIGA , especially academics and writers of the articles gave their opinions and expressed their hopes on the powers should have a designer in the short term.Only by understanding what happens at present we can discover and determine what future challenges , roughly told by Richard Grefé AIGA member , is the first step in the process to know what will make a designer in the not too distant . An internet poll results showed the following qualities or characteristics with which a designer must fulfill.In the first undisputed necessarily a designer should have the ability to create and develop responsive to visual communication problems, including understanding hierarchies , typography , aesthetic composition and construction of meaningful images .The ability to solve communication problems , including antigen detection , analysis, research , generation of solutions , development and evaluation of prototypes and their respective subsequent data collection is second .Without going further to the third point we have among the list to an expert in many disciplines , which almost certainly requires a process of medium-term training and never will be the case recently graduated designer .The third place is the understanding of cognitive contexts , social , cultural , technological and economic factors inherent in the design . To this point it is worth noting that few undergraduate programs provide all that much knowledge .By the fourth place is the ability to respond to an audience recognizing factors involved in the design, such as human , social , cognitive , cultural and physical . The skill can be developed as such but requires intensive training .Just in fifth place appears a requirement for Colombian resume is very important , as is the full knowledge of the design tools . In this appears followed another held in very high esteem traditionally , the ability to be flexible and dynamic in design exercise .With the top 5 of this ranking enough to realize that the designer 's other professional now as some commentators said the forum , is in danger of becoming merely a maker of things , that without job guarantees Case and social security . The greatest risk of these "doers of things " is that as with the dinosaurs , tend to disappear.

Final Thoughts

Design Theory and practice come from someone who trained in this field. No additional options to the fact that , from the classroom they start to create the mechanisms for designers academy graduates are professionals in the business today and tomorrow. A good designer today and what will be in 2015 , must comply with the requirements imposed by the medium for sure, but the conditions put to practice in the future design must weigh another important factor : it really is not hard to find competent human material , but customers who have the ability to assess , in the best way , the work done.